Even wonder why more network marketers are using free online press releases to market their business?  This has become an ever-increasing trend among DubLi  associates, however, the following list will assist any new member in understanding the importance of press releases.

1) Become a news source.  This should be obvious.  Press releases are used to disseminate news-worthy content not only to DubLi members but to the greater web.  Being a source of time-sensitive news will position you a trusted leader over time.

2) Diversify your marketing. Writing press releases are still one of the most under-utilized medium for free traffic.  Years ago they were even more seldom used since they typically involved large newspapers or media outlets.  But today the internet has simplified all that, allowing anyone to use free directories for regular posting.

3) Show off your Brand: Most PR directories, such as www.prlog.org will let you post your team name and/or image.  The more times your prospects see your brand the more they will identify with your message.

4) Establish Authority: Press releases carry a much greater sense of being a credible 3^rd party source of information.  Often you’ll see an unbiased marketing firm write the release about a network marketer or team to increase authority.  This compels readers to listen to what you’re reporting.

5) Rank high in Google: Several press release directories are known for their search engine optimization.  By submitting to high pagerank sites, your content will more likely rank well for DubLi-related keywords.  I prefer sites like www.free-press-release.com and www.prlog.org for this reason alone!

Please leave a comment below if you can think of any that I left out.